Why Enterprise Microblogging?
So you've got a smart phone in your pocket, email and instant messaging on your desktop and now we're asking you to use micro-blogging? Yes we are...
Here’s Why: The sad reality of those other tools is that they do a great job of keeping people out of a conversation. When you send an email, you not only choose who it goes to, you also make an unconscious choice about the people it doesn’t go to. And if those people have a great idea or a solution to the problem you’re talking about? You’re never going to see it.
The whole idea about social computing is to draw people into a conversation instead of keeping people out of one. The Pulse micro-blogging engine does this by letting people share things and start conversations.
Since the conversation is public, everyone in the company can see what’s happening and weigh in. So when someone shares “the color palette for the new web site”, other people can say what they like about it, and even show examples of how the palette is used on other web sites.
What about topics and sensitive conversations?
Some conversations are topic based, while others demand a high level of privacy. Neudesic Pulse enables these long-running conversations with a feature we call Pages.
Pages allows any user to set up an area in Neudesic Pulse for topic-driven conversations. These conversations can be opened to everyone in the company or made very private with invite-only access. In addition to appearing on the main activity stream, the Page content is viewable in its own area of Neudesic Pulse. This lets people catch up quickly and add their own voice to the discussion.
Most importantly, the Pages feature allows for a more organized way of classifying the tribal knowledge that companies value the most. Your people will now have a collaborative way of creating and viewing the “street knowledge” that really makes the business go.
This is only the beginning...
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