The Challenge

Kelly Blue Book sought to empower customers by giving them mobile access to trusted Kelley Blue Book information, thereby enhancing their ability to negotiate new and used car purchases.

 

The Solution

Neudesic created an application that allows kbb.com customers to use their Windows Phone 7 devices to access the company’s services via the web.

The Benefit

  • Access new and used car prices
  • Look at standard and upgrade options for all car models
  • Explore 360 degree photos and videos of new car models
  • Find local dealers in their area using their phones’ GPS feature
  • Read vehicle reviews submitted by other users
  • Build and save car profiles for research purposes